Digital Reading and Paper Reading Focus on Market Integration

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Update time : 2020-06-04 16:13:43

Digital Reading and Paper Reading Focus on Market Integration

Recently, China Digital Reading Online Conference 2020 opened.For the first time, the conference took the form of online virtual venue, showing the changes brought by 5G to digital reading and the pan-cultural industry. In addition to visiting the VR bookstore online, participants can also watch the big names live streaming and listen to the famous experts reading online, shop IP derivatives online, experience of the latest 5G technology online and so on. Statistics show that three days before the digital reading online conference, the number of online participants exceeded 20 million (according to Guangming Daily).
 
Fragmentation of digital reading content makes it difficult to calmly read. Paper reading has a texture, but it is also inconvenient to carry, requires a lot of space for preservation, and cuts down a large number of trees. It can be said that the two have their own strengths and weaknesses in market development.
 
We should not ignore the traditional paper reading just because we have digital reading, nor should we stick to the traditional paper reading mode and reject the new things. Digital reading and paper reading must learn from each other to promote the development of the reading market.The development of digital reading market should be organically combined with high-quality paper publishing content.With the help of digital technology, such as scanning code and listening to books, AR reading, etc., to explore the ways of diversified digital reading.,The development of the paper reading market should make full use of the influence and radiation of the Internet to expand the readership, and can also publish excellent digital reading electronic products as physical bookstore paper books through relevant legal channels, and expand the sales channels through the online platform to enhance readers. To increase the reading rate and truly realize the mutual promotion and integrated development of digital reading and the paper market.